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From 13 Minutes of Entertainment to 13 Minutes of Marketing Gold

by Bonnie McDonald | Jan 20, 2016 | Marketing, Miscellaneous, Popular Culture | 1 comment

            The Super Bowl is celebrating 50 this year. In honor of this historic event, we are taking a trip down memory lane with a retrospective of Super Bowl halftime shows and performances, and the marketing tie between the Super...

Let's Hear it for the Color of the Year. Or Not.

by Art Young | Jan 14, 2015 | Design, Marketing, Miscellaneous, Popular Culture, Printing | 0 comments

                        The color gods have spoken, at least those at Pantone. In a press release issued in December, Pantone, the global color authority, announced PANTONE®18-1438 Marsala, “a naturally...

What Type of Year are You Planning to Have in 2015?

by Art Young | Dec 15, 2014 | Advertising, Marketing | 0 comments

            The turkey leftovers are long gone. Christmas shopping is coming down to the wire and all those ancient holiday ornaments have been hauled down from the attic. This is a glorious time of year, especially for youngsters. It’s...

All Grown Up

by MrAdmin | Nov 12, 2014 | Advertising, Branding, Design, Fun Stuff, Marketing, Miscellaneous, Popular Culture | 0 comments

All Grown Up is a sideways glance at product trends aimed at young(ish) adults. While watching a history program the other evening with my two young children, a commercial break came on with a spot for a brand of adult vitamins. Adult chewable vitamins. Adult chewable...

'Tis the Season for Christmas Creep

by MrAdmin | Sep 30, 2014 | Advertising, Marketing, Popular Culture, Promotions | 0 comments

            Although school now starts in August in most places, summer is usually officially ushered out the door on Labor Day weekend, the first Monday of September. It’s on this date when the Christmas season begins. Really?...

Six Ways to Get Media Coverage

by Art Young | Jul 21, 2014 | Earned Media, Marketing, Social Media, Technology | 0 comments

            As the editor of an outdoor sports monthly magazine – The Outpost – I receive dozens of pitches for media coverage each week. Whether they concern new products, new hunting or fishing shows or (much more commonly) “the most...
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  • From 13 Minutes of Entertainment to 13 Minutes of Marketing Gold
  • Fine Art for Only 49 Cents. A Brief History of the U.S. Postal Service Christmas Stamp.
  • European Vacation – A Griswold’s Graphics Tour.
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  • Let's Hear it for the Color of the Year. Or Not.

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